Got Data? Of Course You Do!
Everywhere you turn, there is more information—about your industry, about your customers, about your service or product. It can be overwhelming to understand what it all means.

In this session, we will look at different tools and case studies to discuss how best to organize and analyze the data you are already collecting. We will also explore ways to collect new data and how to share it with key stakeholders in order to make strategic decisions for growth.

We will focus on affordable and sustainable ways to make data work for you, even if you are not a numbers person! Be prepared to look at Excel spreadsheets, financial statements, and analytics reports—and feel free to bring some of your own to use for discussion!